Customer Relationship Management

"Customer Relationship Management" by Kristin L. Anderson, Carol J. Kerr
The Briefcase Book Series
McGraw-Hill | 2002 | ISBN: 0071379541 | 177 pages | PDF | 3 Mb

Customer Relationship Management provides easy-to-apply solutions and strategies for establishing meaningful bonds with your customers and turning them into reliable, lifelong partners.
This book supplies easy-to-apply solutions to common CRM problems, including how to maximize impact from CRM technology, which data warehousing techniques are most effective, and how to create and manage both short- and long-term relationships.

Table of Contents
Preface
1. Customer Relationship Management Is Not an Option
2. The Customer Service/Sales Profile
3. Managing Your Customer Service/Sales Profile
4. Choosing Your CRM Strategy
5. Managing and Sharing Customer Data
6. Tools for Capturing Customer Information
7. Service-Level Agreements
8. E-Commerce: Customer Relationships on the Internet
9. Managing Relationships Through Conflict
10. Fighting Complacency: The “Seven-Year Itch” in Customer Relationships
11. Resetting Your CRM Strategy
Index


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A Text Book of Banking and Finance

N. K. Sharma, "A Text Book of Banking and Finance"
Sunrise Publishers & Distributors | 2009 | ISBN-13: 9789380207001 | 489 pages | PDF | 20,6 MB

CONTENTS

1. Introduction 1
2. Banking Regulation Act - 1949 17
3. Banker-Customer Relationship 35
4. Requisites of a Cheque 61
5. Promissory Notes 72
6. Endorsements and Crossings 83
7. Reserve Bank of India and Its Role 104
8. E-Banking and Innovative Banking 113
9. Regional Rural Banks 137
10. Credit Creition by Commercial Banks 147
11. Credit to Priority and Neglected Sectors 167
12. Other Borrowers in Priority Sector 179
13. Guarantee of Loans for Small-Scale Industries 195
14. Credit Guarantee for Service Co-Operatives 209
15. Commercial Banking in India 222
16. Nationalised Commercial Banks 237
17. Regional Rural Banks 263

18. Role of Development Banking
19. Development Banking in India an Assessment
20. Importance of Money
21. Circular Flow of Money
22. Value of Money
23. Kinds of Money
24. Failure of Monetarism
25. Theory of Money
26. India's Development Finance
27. State Finances
28. Local Governments Finance in India
29. Public Enterprises in India
30. Co-operative Banks

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Aurora Ferrari, Inderbir Singh Dhingra - India's Investment Climate: Voices of Indian Business

Aurora Ferrari, Inderbir Singh Dhingra - India's Investment Climate: Voices of Indian Business
Publisher: World Bank Publications | 2008-11-26 | ISBN: 0821377574 | PDF | 135 pages | 5.28 MB

India has emerged in the past few years as one of the world s fastest growing economies. While a high level of investment and domestic private consumption continue to drive growth, it is necessary to address the bottlenecks that prevent sustainable economic growth in the future. India s Investment Climate: Voices of Indian Business identifies key investment climate bottlenecks that slow down growth and poverty reduction. Investment climate refers to factors that influence day-to-day decisions by firms on how to invest. It includes macroeconomic policies, governance, institutions, and infrastructure. In particular this book aims to answer the following three questions insofar as they relate to the investment climate: 1. How can productivity be improved? 2. How can employment generation be increased? 3. How can inequality among states be reduced? India s Investment Climate highlights the significance of the challenges facing India and demonstrates how investment climate improvements in key sectors will assist the Indian economy in overcoming these three challenges. It provides national and local policy makers a number of recommendations based upon well-researched analysis backed by sound economic theory.

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Schaum's Guideline of Managerial Accounting By Jae Shim, Joel Siegel

Jae Shim, Joel Siegel, Schaum's Guideline of Managerial Accounting
Publisher: McGraw-Hill; 2 edition (October 31, 1998) | ISBN-10: 0070580413 | ISBN-13: 978-0070580411 | 336 Pages | PDF | 7 MB

If you want top grades and thorough understanding of managerial accounting, this powerful study tool is the best tutor you can have! It takes you step-by-step through the subject and gives you accompanying related problems with fully worked solutions, including sample problems from the cost/managerial portion of the CPA, CMA, SMA, and CGA exams. You also get additional practice problems to solve on your own, working at your own speed. In addition, this superb, just-revised study guide gives you new chapters on job order costing and process costing, allocation of service department costs, activity-based costing, quality costs and Total Quality Management, just-in-time inventory, and new material on Modified Accelerated Cost Recovery System.
From the Back Cover
Managerial Accounting is designed to help accounting and non-accounting business students use accounting data for planning, control, and decision making in an organization. The book shows students how to apply managerial accounting concepts in practice and to use standard accounting tools. The book supplements most managerial accounting texts and includes sample problems from the cost/managerial portion of the CPA, CMA, SMA, and CGA examinations. The authors plan to add a number of new chapters on topics currently covered in managerial accounting courses including Total Quality Management.

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Law and Administration

Law and Administration By Harlow Carol, Rawlings Richard
Publisher: Cambridge University Press 2009 | 880 Pages | ISBN: 0521701791 | PDF | 3 MB

This definitive textbook explores the field of law which allows government and its agencies to practically apply its laws. The subject, affected by policy and political factors, can challenge even the more advanced student. In response, this title looks at both the law and the factors informing it, laying down the foundations of the subject. This contextualised approach also allows the student to develop the broadest possible perspective. Case law and legislation are set out and discussed, and the authors have built in a range of case studies to give a practical emphasis to the study. It is, however, the distinctive theoretical framework for administrative law that the authors develop that distinguishes this title from others and allows for real understanding of the subject. This updated edition will cement the title's seminal status.

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Critical Tax Theory: An Introduction

Critical Tax Theory: An Introduction By Bridget J. Crawford, Anthony C. Infanti
Publisher: Cambridge University Press 2009 | 422 Pages | ISBN: 0521734924 | PDF | 2 MB

Tax law is political. This book highlights and explains the major themes and methodologies of a group of scholars who challenge the traditional claim that tax law is neutral and unbiased. The contributors to this volume include pioneers in the field of critical tax theory, as well as key thinkers who have sustained and expanded the investigation into why the tax laws are the way they are and what impacts tax laws have on historically disempowered groups. This volume, assembled by two law professors who work in the field, is an accessible introduction to this new and growing body of scholarship. It is a resource not only for scholars and students in the fields of taxation and economics, but also for those who engage with critical race theory, feminist legal theory, queer theory, class-based analysis, and social justice generally. Tax is the one area of law that affects everyone in our society, and this book is crucial to understanding its impact.

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Top Careers for Economics Graduates

Inc Facts on File, "Top Careers for Economics Graduates"
Ferguson Publishing Company | 2004 | ISBN: 0816055661 | 378 pages | PDF | 1,2 MB

Graduates with a degree in econoics are able to analyse raw data, often finding trends that can help explain past events, shed light on present-day conditions, and predict what is likely to happen in the future. For this reason, many employers eagerly search out graduates with an economics degree, offering them an expansive range of job opportunities after college. Necessary reading for anyone who has recently completed a degree in economics or who is thinking about getting one, this book leads readers through what it takes to transform the skills and experience gained from an economics degree into a great job. In the book's opening chapters readers will find answers to important questions: why get an economics degree? What does getting a major in economics require? What is the best path from high school to an economics-related job? Sidebar topics include top economics graduate programs in the United States and famous economics graduates. Interviews with professionals and academics are included. Profiles of the top jobs follow. Jobs covered include accountants and auditors, business managers, commodities brokes, export-import specialists, financial analysts, lobbyists, press secretaries and political consultants, research assistants, sales representatives and urban and regional planners.

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Accounting and Financial Management for I.T. Professional

Y.P. Singh, "Accounting and Financial Management for I.T. Professional"
New Age Publications | 2007 | ISBN: 8122421539 | 236 pages | PDF | 1б1 MB

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Financial Management and Analysis Workbook

Financial Management and Analysis Workbook: Step-by-Step Exercises and Tests to Help You Master Financial Management and Analysis
Publisher: Wiley | ISBN: 0471477613 | edition 2004 | PDF | 448 pages | 6,5 mb

This comprehensive workbook and study guide is the ideal complement to the bestselling Financial Management and Analysis, Second Edition--the definitive guide to the fundamentals of financial management and analysis.
Financial Management and Analysis Workbook, Second Edition allows you to self-test your financial knowledge before putting it to work in real-world situations. Filled with practical examples, this Workbook:
* Tests your comprehension and calculation skills with short-answer questions and problems that help you practice applying the principles in the actual book
* Covers everything from the mathematics of finance, financial statements, and the fundamentals of valuation to capital budgeting, financing options, and international financial management
* Walks you through the corresponding text, chapter by chapter, and provides fill-in-the-blank sections to reinforce the concepts and key vocabulary

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Finance Director's Handbook, Fifth Edition

Finance Director's Handbook, Fifth Edition
Publisher: CIMA Publishing | pages: 1013 | 2009 | ISBN: 0750687010 | PDF | 11,1 mb

This quick reference manual provides extensive information on recent changes and authoritative coverage of all the financial operations a busy Finance Director has now to undertake. All the key business critical information is here in one book - everything a busy Finance Director needs access to. Written by professionals for professionals so that key information is easily accessed, assimilated and used. Detailed sections are devoted to audit, cash flow management, corporate transactions, financial reporting, management accounting, taxation and treasury and risk management.

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Accounting for Non-accounting Students

John R. Dyson, "Accounting for Non-accounting Students"
Financial Times Management | 2007 | ISBN: 0273709224 | 508 pages | PDF | 3,2 MB

Accounting Theory and Practice is a comprehensive and wide-ranging textbook on the theory and practice of modern financial and management accounting. It provides a theoretical framework for the understanding of accounting, and an appreciation of the purpose of various accounting practices.

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Gerald Turley - Transition, Taxation And the State

Gerald Turley - Transition, Taxation And the State
Publisher: Ashgate Publishing | 2006-03-30 | ISBN: 0754643689 | PDF | 177 pages | 1.03 MB

In economic terms three of the most important and controversial issues of our times are transition, taxation and the role of the state. This book examines the core associated problems of tax payment and collection in the context of transition from a centrally planned economy to a market economy and the persistence of the 'soft budget' constraint. While differences between the experiences of transition states vary, the attitude of the state towards the control of the tax discipline, its efficiency and vulnerability to corruption is shown to be a key issue, in particular when political constraints are often more pressing than tax design or economic constraints. This book will prove detailed and enlightening reading for all those concerned with tax administration in transition countries from both economic and political perspectives.

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How to Prepare Business Cases: An essential guide for accountants

Dan Remenyi "How to Prepare Business Cases: An essential guide for accountants"
CIMA Publishing | English | 2009-09-09 | ISBN: 1856176665 | 268 pages | PDF | 2,5 MB

This book guides accountants through the processes they need to understand to develop and present a high-risk business proposal with success.

This compact guide outlines every issue surrounding a business case, from profit benefits and beyond. Will the proposal change the way the business operates, and how can these changes be predicted? What risks are involved, how can they be understood, and how can they be prevented? Who will manage the investment benefit delivery? How can technology be best used to make the venture work? All are explained succinctly and illustrated with case studies, check lists and templates.

* Learn which business proposals make good business sense
* Learn how to explain to others which business propositions they should invest in
* Learn how to present ideas convincingly to senior management

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CIMA Official Learning System Fundamentals of Management Accounting, Fourth Edition

Janet Walker "CIMA Official Learning System Fundamentals of Management Accounting, Fourth Edition"
CIMA Publishing | English | 2009-08-01 | ISBN: 1856177920 | 504 pages | PDF | 1,4 MB

CIMA Official Learning Systems are the only coursebooks recommended by CIMA.

Written by a team of experts that include past and present CIMA examiners and markers, they contain everything you need to know. Each book maps to the syllabus chapter by chapter to help you learn effectively and reinforce learning with features including:
- comprehensive coverage of the whole syllabus
- step by step coverage directly linked to CIMA's Learning Outcomes
- up to date examples and case studies
- practice questions to test knowledge and understanding
- integrated readings to increase understanding of key theories
- colour used throughout to highlight key learning points

* The Official Learning systems are the only study materials endorsed by CIMA
* Key sections written by former examiners for the most accurate, up-to-date guidance towards exam success
* Complete integrated package incorporating syllabus guidance, full text, recommended articles, revision guides and extensive question practice

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CIMA Learning System Enterprise Operations

Bob Perry "CIMA Learning System Enterprise Operations (Cima Official Learning System)"
CIMA Publishing | English | 2009-08-11 | ISBN: 1856177904 | 330 pages | PDF | 1,1 MB

CIMA Official Learning Systems are the only textbooks recommended by CIMA as core reading. Written by the CIMA examiners, markers and lecturers, they specifically prepare students to pass the CIMA exams first time.

Fully updated to reflect the 2010 syllabus, they are crammed with features to reinforce learning, including:
- step by step coverage directly linked to CIMA's learning outcomes
- fully revised examples and case studies
- extensive question practice to test knowledge and understanding
- integrated readings to increase understanding of key theory
- colour used throughout to aid navigation

* The Official Learning systems are the only study materials endorsed by CIMA
* Key sections written by former examiners for the most accurate, up-to-date guidance towards exam success
* Complete integrated package incorporating syllabus guidance, full text, recommended articles, revision guides and extensive question practice

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CIMA Official Learning System Financial Operations, Sixth Edition

Jo Watkins "CIMA Official Learning System Financial Operations, Sixth Edition"
CIMA Publishing | English | 2009-09-16 | ISBN: 1856177912 | 556 pages | PDF | 1,3 MB

CIMA Official Learning Systems are the only textbooks recommended by CIMA as core reading. Written by the CIMA examiners, markers and lecturers, they specifically prepare students to pass the CIMA exams first time.
Fully updated to reflect the 2010 syllabus, they are crammed with features to reinforce learning, including:
- step by step coverage directly linked to CIMA's learning outcomes
- fully revised examples and case studies
- extensive question practice to test knowledge and understanding
- integrated readings to increase understanding of key theory
- colour used throughout to aid navigation

* The Official Learning systems are the only study materials endorsed by CIMA
* Key sections written by former examiners for the most accurate, up-to-date guidance towards exam success
* Complete integrated package incorporating syllabus guidance, full text, recommended articles, revision guides and extensive question practice

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CIMA Official Exam Practice Kit Financial Strategy, Fifth Edition: 2010 Edition

John Ogilvie "CIMA Official Exam Practice Kit Financial Strategy, Fifth Edition: 2010 Edition"
CIMA Publishing | English | 2009-08-01 | ISBN: 1856177890 | 296 pages | PDF | 1 MB

HELPING YOU PREPARE WITH CONFIDENCE, AVOID PITFALLS AND PASS FIRST TIME

CIMA's Exam Practice Kits contain a wealth of practice exam questions and answers, focusing purely on applying what has been learned to pass the exam. Fully updated to meet the demands of the new 2010 syllabus, the range of questions covers every aspect of the course to prepare you for any exam scenario.

Each solution provides an in-depth analysis of the correct answer to give a full understanding of the assessments and valuable insight on how to score top marks.

- The only exam practice kits to be officially endorsed by CIMA
- Written by leading CIMA examiners, markers and tutors - a source you can trust
- Maps to CIMA's Learning Systems and CIMA's Learning Outcomes to enable you to study efficiently
- Exam level questions with type and weightings matching the format of the exam
- Fully worked model answers to facilitate learning and compare against your own practice answers
- Includes summaries of key theory to strengthen understanding

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CIMA Official Learning System Enterprise Management, Sixth Edition

Ann Norton, Jenny Hughes "CIMA Official Learning System Enterprise Management, Sixth Edition"
CIMA Publishing | English | 2009-09-16 | ISBN: 1856177882 | 524 pages | PDF | 1,6 MB

CIMA Official Learning Systems are the only textbooks recommended by CIMA as core reading. Written by the CIMA examiners, markers and lecturers, they specifically prepare students to pass the CIMA exams first time.
Fully updated to reflect the 2010 syllabus, they are crammed with features to reinforce learning, including:
- step by step coverage directly linked to CIMA's learning outcomes
- fully revised examples and case studies
- extensive question practice to test knowledge and understanding
- integrated readings to increase understanding of key theory
- colour used throughout to aid navigation

* The Official Learning systems are the only study materials endorsed by CIMA
* Key sections written by former examiners for the most accurate, up-to-date guidance towards exam success
* Complete integrated package incorporating syllabus guidance, full text, recommended articles, revision guides and extensive question practice

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CIMA Official Learning System Fundamentals of Financial Accounting, Sixth Edition

Henry Lunt "CIMA Official Learning System Fundamentals of Financial Accounting, Sixth Edition"
CIMA Publishing | English | 2009-08-01 | ISBN: 1856177858 | 750 pages | PDF | 1,8 MB

CIMA Official Learning Systems are the only coursebooks recommended by CIMA.

Written by a team of experts that include past and present CIMA examiners and markers, they contain everything you need to know. Each book maps to the syllabus chapter by chapter to help you learn effectively and reinforce learning with features including:

- comprehensive coverage of the whole syllabus
- step by step coverage directly linked to CIMA's Learning Outcomes
- up to date examples and case studies
- practice questions to test knowledge and understanding
- integrated readings to increase understanding of key theories
- colour used throughout to highlight key learning points

* The Official Learning systems are the only study materials endorsed by CIMA
* Key sections written by former examiners for the most accurate, up-to-date guidance towards exam success
* Complete integrated package incorporating syllabus guidance, full text, recommended articles, revision guides and extensive question practice

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PMP Project Management Professional Study Guide

PMP Project Management Professional Study Guide
Publisher: McGraw-Hill Osborne Media | ISBN: 0072230622 | edition 2003 | CHM | 588 pages | 11 mb

Get the book that shows you not only what to study, but how to study. The only classroom-based integrated study system for professional certification gives you complete coverage of all objectives for the PMP exam, hundreds of practice exam questions, and hands-on exercises.
Get the book that shows you not only what--but how--to study 100% complete coverage of all official objectives for the PMP exam Exam Readiness checklist at the front of the book--you’re ready for the exam when all objectives on the list are checked off
Inside the Exam sections in every chapter highlight key exam topics covered
Simulated exam questions match the format, tone, topics, and difficulty of the real exam
Covers all PMP exam topics, including: Project Initiation * Establishing a Framework * Resource Management * Project Planning and Execution * Scope Management * Quality Assurance * Measuring Performance * Risk Management and Response * Project Closing * Professional Responsibility

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