Saturday, February 21, 2009

Jose A. Medina-garrido, Salustiano Martinez-fierro, Jose Ruiz Navarro, Cases on Information Technology Entrepreneurship


Hosting a business venture entirely through information technology (IT) has increasingly been the initiative of many entrepreneurs. The existence of IT in the small-business sector promotes entrepreneurship by providing opportunities outside of any other business realm: using IT as a strategic advantage, entrepreneurs can quickly move toward achieving their business goals. Cases on Information Technology and Entrepreneurship is a cutting-edge look into how IT can be the structural foundation of an entrepreneurship, and describes specific examples of IT as the base of a start-up company--providing insight into the successes and failures of applying IT in innovative ways.

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