Monday, February 9, 2009

Designing a Data Warehouse : Supporting Customer Relationship Management


Today's next-generation data warehouses are being built with a clear goal: to maximize the power of Customer Relationship Management. To make CRM-focused data warehousing work, IT professionals need new techniques, and new methodologies. In this book, Dr. Chris Todman delivers the first start-to-finish methodology for defining, designing, and implementing CRM-focused data warehouses. Designing Data Warehouses: Supporting Customer Relationship Management starts by identifying critical design challenges that are unique to CRM-focused data warehousing. In the context of CRM, Todman reviews data warehouse conceptual models, logical models, and physical implementation, and focuses on the crucial implications of time in data warehouse modeling and querying. You'll discover how to estimate the ROI of CRM-focused data warehousing in advance; manage data warehouse projects more effectively; and select the right software for loading, extraction, transformation, querying, data mining, campaign management, personalization, and metadata. Finally, Todman previews the future of data warehousing, covering temporal databases, OLAP SQL extensions, active decision support, the integration of external and unstructured data, next-generation search agents, and more.

Download:
Link_1
.

0 comments:

Post a Comment | Feed

Post a Comment



Related Posts with Thumbnails
 

Blog Archive

  © Free E-Books U ask v provide by Free E-Books Download 2012

Disclaimer: This blog does not store any files on its server.We only index and link to content provided by sites.

USER AGREEMENT PLEASE READ : The creator of THIS PAGE or the ISP(s) hosting any content on this site take NO responsibility for the way you use the information provided on this site. These links here are for educational purposes only and SHOULD BE VIEWED ONLY. If you download any files to view them, you are agreeing to delete them within a 24 hour period. If you are affiliated with any government, or ANTI-Piracy group or any other related group or were formally a worker of one you CANNOT enter this web site, cannot access any of its files and you cannot view any of the HTML files. All the objects on this site are PRIVATE property and are meant for previewing only. If you enter this site without following these agreements you are not agreeing to these terms and you are violating code 431.322.12 of the Internet Privacy Act signed by Bill Clinton in 1995 and that means that you CANNOT threaten our ISP(s) or any person(s) or company storing these files, cannot prosecute any person(s) affiliated with this page which includes family, friends or individuals who run or enter this web site. If you want to remove links to your website, Please send an email to professionalstudents[at]gmail[dot]com.